Jul 23, 2018
Data has become a new competitive battleground for many companies. Today, we see data being gathered and mined all around us. Examples include affinity programs that request our information, websites that track our online activity and advertise products of interest specifically for us, phones that know where we are and offer location-based services, navigational systems that re-route around traffic. Join Ron Schwartz and Liz West as they discuss how companies are gaining competitive advantages with data.